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Find Out What Dealers Really Think 

Get the full download on what’s driving decisions, shaping strategy, and keeping dealers up at night.

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Find Out What Dealers Really Think 

Get the full download on what’s driving decisions, shaping strategy, and keeping dealers up at night.

applepodcast-icon
souncloud-icon

We asked. Dealers answered.  

This year’s Dealer Insights Report brings together voices from across ag, construction, trucking, and industrial equipment dealerships to highlight what’s changing—and what’s not—in the world of equipment sales, marketing, inventory, and technology. 

It’s honest, data-driven, and packed with firsthand dealer sentiment. No fluff. Just real-world insight to help you plan, pivot, and perform. 

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TOP INSIGHTS INCLUDE:

47%

say aligning inventory with actual market demand is their #1 operational challenge. 

28%

list tech adoption—including AI—as a
top priority for
staying competitive. 

34%

admit identifying true buyer intent remains their biggest blind spot.

41%

aren’t confident in their current sales or marketing strategy.

What You’ll Find Inside: 

  • The biggest growth blockers dealers are facing right now 
  • How top dealers are using AI, marketing, and market data to stay ahead 
  • Inventory trends, buyer behavior patterns, and lead quality concerns 

Backed by real dealer responses, this report lets you benchmark your performance and uncover where the market is shifting—before your competitors do. 

Get your free copy of the 2025 Dealer Insights Report and take the next step toward data-backed decisions. 

Start Planning Smarter. Get the Report.
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